professional experience
freelance creative - Steve Deschene Design, 2006–Present
As a Freelance Creative, I specialize in creative direction and design, focusing on delivering visually appealing and effective designs for clients. Projects include developing brand identities, designing digital and print marketing assets, event and environmental signage, website design and management, and publication work. Successfully enhancing the clients brand awareness through my creative work.
associate creative director - TJX Companies, Framingham, MA. April 2010–July 2014.
Managed, lead, art directed, and designed internal and external communications for TJX Companies in-house creative department. Projects included multi-channel campaigns for print, digital, and social content, direct mail, print ads, public relations materials, in-store signage, grand openings, gift cards, logos, spatial store design, corporate videos, and events for Marshalls, TJmaxx, and corporate offices. Worked closely with creative directors and copywriters to ensure brand consistency and creative evolution. Lead, planned, and art directed photoshoots for seasonal campaigns, social content, and drive-to-store emails. Collaborated closely with production team to guide the post-production process.
senior graphic designer - HotDiggity Creative, Dover, NH. June 2008–April 2010.
Developed and designed diverse corporate identities, print collateral, advertisements, and web content for industrial and technology sectors, ensuring brand consistency and visual appeal across all media. Led art direction for photoshoots, executed image color correction, and prepared files for final output, enhancing the quality and effectiveness of visual communications.
senior graphic designer - Timberland, Stratham, NH. May 2006–June 2008.
Designed and managed diverse visual communication projects including print advertising, product branding, consumer packaging, and retail signage to enhance brand identity and market presence. Collaborated on 3D point of sale designs, photography, trade show booths, and event designs to effectively support marketing campaigns and consumer engagement initiatives.
graphic designer - Thomson Course Technology, Boston, MA. August 2000–April 2006.
Conceptualized and designed various sales support materials, including brochures, direct mail, logos, packaging, and catalogs, to enhance marketing efforts and product visibility. Developed the visual identity for book covers, interiors, and technology products, ensuring cohesive branding and aesthetic appeal. Managed and provided art direction to interns and freelancers, overseeing the creative process and ensuring high-quality deliverables.
education
Plymouth State University - Bachelor of Fine Arts Degree in Graphic Design
skills
Creative direction : Brand identity : Storytelling : Mentoring : Graphic design : Digital design : Web design : Environmental design : Typography : Print Production : Photo shoots : Photography : Project Management : Adobe Creative Cloud : Microsoft : Figma